New Branding and Website
A brand refresh and website update are currently underway with the new Scottish Surfing image ready for launch.
In line with the development of the 2024-26 strategy, the Scottish Surfing Federation brand and logo has been reviewed with an updated image ready for launch in November.
The updates will provide a clean and fresh look, encapsulating the essential elements of the sport within a distinctly Scottish brand.
In addition, the current SSF website is also undergoing a complete re-build to align with the revised branding and to provide a fantastic platform to engage, inform and signpost opportunities and events for all surfing disciplines in Scotland.
Paul Stark, Chief Executive Officer said:
“We are excited to be launching our new brand and website shortly, and hope that it will be welcomed by our members as a reflection of who we are and our wider hopes and aspirations for surfing in Scotland.
We would welcome all feedback on our new look as we continue to grow and develop as a sport and want our members to be able to help shape our journey.”
The new website will launch on 11 November 2024.
Appointment of New Directors
The Scottish Surfing Federation has announced the appointment of three new Directors to the Board.
India Hogson-Ferry, Rob Arbuthnot and Sally Harris will take up their new roles of Finance Director, Marketing and Communications Director and General Director in November 2024.
William Watson, Chair of the Scottish Surfing Federation said:
“After a competitive application and interview process, we are delighted to welcome India, Rob and Sally to the Scottish Surfing Federation Board. The standard of applications was extremely high throughout, and the fantastic knowledge and experience of our successful candidates will assist us maximise current and future opportunities to support the development of surfing in Scotland, helping us positively impact lives through the sport.”
A passionate surfer herself, India joins the organisation with experience from her role as the global head of audit and compliance for financial firm, Blackrock’s investment accounting division. As a qualified ACCA accountant, India will ensure Scottish Surfing has a sound financial footing through the production of a long-term financial strategy.
India said:
“I feel privileged to join the SSF Board at such an exciting time and am committed to ensuring that our financial strategies not only sustain but also enhance the mission to bring the joy of surfing to a broader audience.”
Rob Arbuthnot comes to the Scottish Surfing Federation with over 14 years of senior experience in marketing and communications, including notable positions at Red Bull and international major events including the 2023 UCI Cycling World Championships in Glasgow and across Scotland. Rob will assist in shaping Scottish Surfing’s communications strategies for members, sponsors and partners to increase profile and engagement.
Rob said:
“I’m delighted to be joining the Board of the Scottish Surfing Federation in such exciting times. Really looking forward to adding value though my expertise and helping bring in new audiences to grow the sport in Scotland.”
Sally is no stranger to surfing in Scotland, having been an integral part of the Scottish surf community for many years. In addition to being the first female Director with India on the Scottish Surfing Boad, Sally also has the distinction of being the first female surfing instructor in Scotland. Sally is the Founder and Chief Executive of surf charity Groundswell Scotland and will bring her passion and voice for equality and inclusion to the Board.
Sally said:
‘I’m delighted to be part of the team at this special time for the SSF as we progress forward with pioneering leadership in equality, excellence and wellbeing expressing our passion, commitment and stoke for our Scottish surfing community.’
